Company Description
Bharatmart is a growing Indian online marketplace that connects buyers with trusted local sellers across diverse product categories. The platform focuses on delivering a seamless shopping experience through user-friendly features and reliable service. Bharatmart emphasizes quality, transparency, and convenience for customers while helping local businesses expand their reach. As the company grows, it is building a dynamic team to support its digital presence and accelerate online sales.

Role Description
The Digital Advertising Specialist is a full-time, in office role based in Mumbai. This role is responsible for planning, executing, and optimizing digital ad campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), and other relevant networks to drive traffic, conversions, and brand awareness for Bharatmart. Day-to-day activities include managing ad budgets, setting up and monitoring campaigns, performing A/B testing on creatives and targeting, and analyzing performance metrics to improve ROI. The specialist will collaborate with marketing, design,



and category teams to align advertising strategies with business goals, develop audience segments, and ensure consistent messaging. The role also involves preparing performance reports, identifying growth opportunities, and staying current with industry trends and platform updates.

Qualifications
- Strong skills in digital advertising campaign management, including experience with Google Ads, Meta Ads (Facebook/Instagram), and other paid media platforms.
- Proficiency in analytics and optimization, including use of tools such as Google Analytics, ad platform dashboards, and basic A/B testing methodologies.
- Foundational marketing skills in online marketplaces or e-commerce, including understanding of customer acquisition, conversion funnels, and performance marketing.
- Ability to collaborate with cross-functional teams (marketing, content, design, category management) and communicate

📌 Digital Advertising Specialist (Mumbai)
🏢 Bharatmart
📍 Mumbai