Key Responsibilities
- Visit wholesale markets (mandis), farmers, traders, and retailers on a daily basis.
- Identify and onboard current suppliers and customers.
- Procure fresh fruits and vegetables at competitive prices while maintaining quality standards.
- Build strong relationships with farmers, commission agents, wholesalers, and retailers.
- Conduct field marketing to expand the company's business network.
- Negotiate prices and ensure timely procurement and sales.
- Maintain daily records of purchases, sales, stock, and collections.
- Prepare basic accounting records, including purchase registers, sales registers, cash books, and expense reports.
- Coordinate with transporters and warehouse staff for timely deliveries.
- Submit daily field visit and market reports to management.
- Monitor market trends, pricing, demand, and competitor activities.