To Apply, write to:
[email protected]
About Ardent Alcobev
Ardent Alcobev is a fast-growing startup in the bottled-in-origin alcobev space, operating in the Karnataka market. Our portfolio includes Dram Bell Premium, Dram Bell Reserve, Glacir Vodka and Gin Soak — all premium 700ml expressions. We are building a strong trade and consumer franchise across Karnataka and are looking for passionate individuals to grow with us.
Role Overview
We are looking for a seasoned Sales Manager to lead our off-premise business in Bangalore. This is a senior individual contributor role with significant ownership. The ideal candidate will drive volume and distribution through distributor partnerships while maintaining direct outlet-level engagement. Beyond execution, the person must be able to think strategically, articulate plans clearly and bring sharp market insight to the table.
Key Responsibilities
Distributor/Promoter Management
• Own and drive relationships with Ardent’s distributor network in Bangalore.
• Work closely with distributor sales teams to plan,
track and achieve monthly volume targets.
• Monitor stock positions, ensure a healthy pipeline and minimise supply gaps.
• Drive primary and secondary offtake through systematic and consistent distributor engagement.
Outlet Coverage & Distribution
• Expand numeric and weighted distribution across key off-premise channels.
• Identify and onboard new outlets to grow the active outlet base.
• Ensure in-outlet visibility, shelf presence and compliance with trade schemes.
• Conduct regular outlet visits to monitor competition, gather market intelligence and build solid trade relationships.
Strategy & Planning
• Develop and articulate a clear go-to-market strategy for the Bangalore off-premise market.
• Identify growth opportunities across channels, geographies and price segments within the city.
• Translate strategy into actionable plans with measurable milestones.
• Present market assessments, competitiv
📌 Sales Manager (Bengaluru)
🏢 Ardent Alcobev
📍 Bengaluru