Location: Thane (In office)
Type: Full-Time | Founding Team | High Ownership
What this role really is
This is not a marketing manager role.
You will own the brand's growth, distribution, customer acquisition, and revenue generation across all digital channels. Your responsibility is to ensure that great products reach the right customers through the right platforms, campaigns, partnerships, and growth initiatives.
You will think like a business owner, not just a marketer—balancing growth, profitability, customer acquisition, retention, and brand expansion.
Your job is simple:
Drive profitable revenue growth while building a scalable distribution engine for the brand.
Roles & Responsibilities
1. Revenue & Growth Ownership
- Own monthly, quarterly, and annual revenue targets
- Drive profitable business growth across all sales channels
- Build and execute growth strategies for customer acquisition and retention
- Identify and launch new revenue opportunities
- Monitor growth performance and business KPIs
2. D2C (Shopify) Growth
- Own end-to-end growth of the Shopify business
- Improve:
- Website conversion rate (CRO)
- Average Order Value (AOV)
- Customer acquisition
- Customer Lifetime Value (LTV)
- Repeat purchase rate
- Optimize:
- Product pages
- Landing pages
- Checkout experience
- Offers and merchandising
4. Performance Marketing
- Work with internal teams and agencies on:
- Meta Ads
- Google Ads
- YouTube
- Performance campaigns
- Monitor and optimize:
- ROAS
- CAC
- MER
- Revenue contribution
- Scale profitable campaigns