About the Role

Mentor Match is looking for a Scriptwriter who can turn ideas into scroll-stopping video scripts — the kind that hook viewers in the first 3 seconds and keep them watching. You'll own the full script lifecycle: research, structure, writing, and iteration based on performance data. This isn't just a writing role — it's part strategist, part storyteller, part data-reader.

What You'll Do
- Research trending formats, competitor content, and platform-specific hook patterns (Instagram Reels, YouTube Shorts, LinkedIn video) before writing a single line
- Study audience pain points, FAQs, and objections from our tutoring/parent community to find angles that actually resonate
- Write scripts with strong hooks (first 1-3 seconds), clear narrative arcs, and a payoff that matches the promise of the hook
- A/B test hook variations and iterate scripts based on watch-time, drop-off, and hook rate data
- Collaborate with the video/creative team to ensure scripts translate well visually, not just on paper




- Maintain a swipe file / hook bank of high-performing patterns across the industry (education, edtech, parenting content)
- Adapt tone and structure across formats — testimonial-style, educational, myth-busting, POV, founder-voice, etc.
- Track script performance post-publish and build a feedback loop into future writing

What Positive Research Looks Like (so applicants know what we mean)
- Pulling 15-20 top-performing videos in the education/parenting/edtech space weekly and reverse-engineering
*why*
the hook worked (curiosity gap? pattern interrupt? bold claim? relatability?)
- Reading comments sections to mine real language parents/students use — not marketing-speak
- Tracking hook rate (3-second view rate) and average watch time per script, not just likes/shares
- Knowing the difference between a hook that gets attention and one that gets the
*right*
attention (i.e., attracts people who'd actually consider Mentor Match)

You're a Strong Fit If You
- Have 1-3+ year

📌 Reels Script Writer (Chennai)
🏢 Mentor Match
📍 Chennai