At Gryd Co., we work with jewellery and lifestyle brands to build visually robust, culturally relevant, and high-performing brand identities — online and offline.
We're looking for a Brand Strategist & PR Manager, not a task-executor. Someone driven by vision and goals, who takes real ownership of outcomes, and who can lead a team forward rather than simply manage a list of deliverables. You'll independently own the full brand exposure strategy for premium accounts — setting the direction, not just following a brief.
PR is at the core of this role: building media relationships, securing press coverage, owning influencer and brand partnerships, and creating moments that put our clients in front of the right people, in the right rooms, through the right voices.
This is not a social media manager role. This is not a performance marketing role.
This is for a strategist who knows how to build a brand's reputation and visibility from the ground up — through PR, offline activations, events, shoots, and influencer ecosystems — while keeping digital presence in sync.
This role requires someone who can think like a PR strategist, execute like a producer, communicate like a brand consultant, and lead like a founder — someone who treats every client's brand as if it were their own.
What We're Looking For
• A strategist first — someone who starts from the brand's vision and business goals.
• A true owner — comfortable being accountable for outcomes, not just activity; someone who says "I've got this" and means it.
• A leader — able to set direction for junior team members and cross-functional partners, unblock them, and raise the bar on their work.
• Someone energised by ambiguity — who can build a plan where none exists
Key Responsibilities
*Vision, Strategy & Leadership*
• Own the overarching brand marketin
📌 Brand Strategist (New Delhi)
🏢 Gryd
📍 New Delhi
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