Job Description
Role: Senior Programmatic Trader
Location: Bangalore
What You’ll Do
We’re MiQ, a global programmatic media partner for marketers and agencies. Our people are at the heart of everything we do, so you will be too. No matter the role or the location, we’re all united in the vision to lead the programmatic industry and make it better.
As a Trader in our Trading department, you’ll have the chance to:
- Set up of campaigns, i.e. end to end campaign ownership, including monitoring optimizations, develop campaign strategy, and ideate with Sales, Account Management, and Analysis teams
- On going general campaign analysis and optimization
- Trading decisions (Bidding and buying of online media)
- Regular monitoring of each campaign’s performance
- Working with Sales, Account Management, and Analysis Team to ensure campaign performance is solid, the client objections are being met, and ensure outcomes are reflected in the insight reports
- Liaising with the MiQ’s Analysis Team to ensure “We look for the correct variables” in each campaign
- Retaining clients through delivering against ROI objectives including achieving a variety of KPI’s and optimizations
- Scaling campaigns; increasing bookings month on month
- Regular client reporting and feedback
- Ongoing tracking Generating end of month billing reports for clients
- Custom campaign planning, management, and reporting
- Working with MiQ’s business support teams on the following:
- Ad Trafficking
- Client Reporting and Insights
- Screenshots
- Pixel Generation
- General troubleshooting
- Ongoing communication with international counterparts to ensure global standards are met (ie, Europe, US and India)
- Managing client relationships specific to client performance by collaborating with Sales, Account Management, and Strategy teams
- Maintain a working understanding of the company structure and analysis platform and products
- Working with local and global legal teams on Smart Camp Automation
- Working with