13 Aug
|
Can-Am Consultants
|
Chandigarh
13 Aug
Can-Am Consultants
Chandigarh
Job Title: Senior Social Media StrategistAbout Canam Consultants Ltd.
Canam Consultants Ltd. is one of India's leading overseas education consulting organizations, helping students achieve their global education aspirations. We are looking for a creative, data-driven, and experienced Senior Social Media Strategist to lead our social media presence, strengthen brand visibility, and drive engagement across multiple digital platforms.
Key Responsibilities
- Develop and execute social media strategies aligned with business and marketing goals.
- Plan, manage, and oversee content calendars across Instagram, Facebook, LinkedIn, YouTube, X, and other relevant platforms.
- Lead campaign ideation, execution, and performance optimization.
- Monitor social media trends, competitor activities, and audience insights to identify growth opportunities.
- Collaborate with the design, content, and performance marketing teams to create engaging campaigns.
- Manage online brand reputation and community engagement.
- Track KPIs and prepare regular performance reports with actionable insights.
- Mentor and guide junior social media executives and content creators.
- Coordinate influencer collaborations and brand partnerships where required.
Key Requirements
- Bachelor's or Master's degree in Marketing, Communications, Digital Marketing, or a related field.
- 5-8 years of experience in Social Media Marketing or Digital Marketing.
- Proven experience in developing and executing successful social media campaigns.
- Robust understanding of Meta Business Suite, LinkedIn Campaign Manager, YouTube Studio, and social media analytics tools.
- Excellent knowledge of content strategy, branding, storytelling, and audience engagement.
- Experience in managing multiple social media platforms simultaneously.
- Strong analytical, communication, and leadership skills.
- Experience in the education or overseas consultancy industry will be an added advantage.
Preferred Skills
- Knowledge of paid social
📌 Social Media Strategist (Chandigarh)
🏢 Can-Am Consultants
📍 Chandigarh