COMPANY:
Backdropsource

DEPARTMENT:
Sales / Business Development

LOCATION :
Coimbatore (on-site for first 3 months, flexible/hybrid thereafter)

REPORTS TO:
Project Head / Leadership Team

EXPERIENCE :
8–14 years (min. 4 years in B2B/channel/wholesale sales, with quota ownership and

team leadership)

INTERNATIONAL EXPERIENCE :
Mandatory — must have sold into international markets (US/UK/AU or similar)

TYPE:
Full-time

About Backdropsource

Backdropsource is a global e-commerce company specializing in custom printed backdrops, fabrics, and event décor, serving customers across the US, UK, and Australia. Headquartered in Coimbatore with offices in Noida and Delhi, we're a 100+ member team spanning design, production, sales, marketing, operations, and AI & automation. We're scaling rapid — and building a leadership layer to drive the next phase of growth.

Role Overview

Backdropsource's next growth lever is beyond the individual customer: photographers, studios, event planners, party rental companies, print resellers, and wholesale buyers.



You will build and own our entire B2B and channel revenue engine from the ground up — reseller program, wholesale pricing, trade accounts, and strategic partnerships across three international markets. This is a builder's leadership role with direct revenue accountability.

Key Responsibilities

• Design and launch a structured reseller/trade program: tiers, pricing, margins, onboarding, and terms.

• Build and manage a pipeline of wholesale and B2B accounts across US, UK, and Australia — from prospecting

to negotiation to close.

• Own key account management: grow existing B2B relationships into repeat, high-volume revenue.

• Identify and open new channels: B2B marketplaces (Faire, Amazon Business), distributor networks, industry

associations, and trade shows.

• Set up Shopify B2B / wholesale storefront workflows with operations and tech teams.

• Build the channel enablement kit: catalogs, price lists, sample programs, and

📌 Partnerships & Channel Sales Manager (Coimbatore)
🏢 Backdropsource
📍 Coimbatore