Job Summary

Lead the Sales & Marketing function to achieve sustainable business growth by expanding the Business-to-Business network, increasing market share, strengthening the brand, and delivering profitable revenue across India.

Roles & Responsibilities

1. Business Strategy

v Develop annual and quarterly sales & marketing strategies.

v Prepare sales forecasts, budgets and business plans.

v Identify new markets, states, and business opportunities.

v Drive sustainable revenue and profitability.

2. Sales Management

v Achieve monthly, quarterly, and annual sales targets.

v Build and manage corporate clients, manufacturers, traders and channel partners

v Develop state-wise sales plans and monitor execution.

v Improve product placement and market penetration.

v Ensure timely collections and healthy receivables.

3. Marketing Management

v Develop branding and promotional campaigns.

v Plan product launches and market activation programs.

v Manage exhibitions, Client meetings and demonstrations.

v Coordinate digital marketing, print media,



and social media activities.

v Strengthen the Sathyam Kissan Care brand across all markets.

4. Team Leadership

v Recruit, train, mentor, and evaluate sales teams.

v Set KPIs and KRAs for Regional Managers, Area Managers, and Executives.

v Conduct regular review meetings and coaching sessions.

v Build a high-performance, customer-focused sales culture.

5. Channel Development

v Develop and expand the B2B sales network by identifying and appointing corporate clients, manufacturers, traders and channel partners.

v Build and maintain robust business relationships with corporate customers, manufacturers, traders, and key channel partners to drive long-term business growth.

v Identify new business opportunities and expand into new markets and customer segments.

v Negotiate pricing, commercial terms, and business agreements with corporate clients and channel partners.

6. Customer Relationship Management

v Build lon

📌 GM - Sales & Marketing (Madurai)
🏢 Sathyam Group of Companies., Madurai
📍 Madurai