Job Description – Digital Marketing ManagerPosition

Digital Marketing Manager

Department

Marketing

Reporting To

Business Operations / Director

Job Summary

The Digital Marketing Manager will be responsible for planning, executing, monitoring, and optimizing digital marketing strategies to generate quality leads, strengthen the company's online presence, and support business growth across all business verticals, including Real Estate, Amazon Services, GST Services, and other company offerings.

Key Roles & Responsibilities
- Plan, execute, and manage digital marketing campaigns across Google, Meta (Facebook & Instagram), LinkedIn, YouTube, and other relevant digital platforms.
- Generate high-quality leads for the Sales and Business Development teams while optimizing lead quality, conversion, and acquisition cost.
- Manage and optimize paid advertising campaigns, including budget planning, bidding strategies, audience targeting, and ROI optimization.
- Develop and implement SEO (Search Engine Optimization) and SEM (Search Engine Marketing)



strategies to improve website visibility and organic traffic.
- Plan and execute social media marketing strategies to enhance brand awareness, engagement, and customer acquisition.
- Create, review, and publish marketing content, including social media posts, website content, blogs, advertisements, email campaigns, landing pages, brochures, and promotional materials.
- Coordinate with the website and design teams to improve website performance, user experience, and conversion rates.
- Monitor campaign performance using digital analytics tools and prepare daily, weekly, and monthly MIS reports with actionable insights.
- Conduct competitor analysis, market research, and customer behavior analysis to identify recent growth opportunities.
- Collaborate with Sales, Business Development, HR, Operations, and other departments to support business objectives and recruitment campaigns.
- Build and maintain the company's online reputation

📌 Digital Marketing Manager (Pune Cantonment)
🏢 White Stone Global
📍 Pune Cantonment