NEOLYTIX

PPC Specialist – US Healthcare FUNCTION

Digital Marketing / PPCEXPERIENCE

4–5 YearsLOCATION

Gurugram (Onsite)MARKET

US Healthcare

Role Overview

The PPC Specialist will be responsible for developing, executing, and optimizing paid advertising campaigns across Google, Meta, LinkedIn, and other platforms to drive measurable results. The ideal candidate is data-driven, results-oriented, and experienced in managing campaigns that target US audiences.

Key Responsibilities

Forecast leads within a given ad budget to set clear expectations
Set up trackers and measurement metrics to monitor ad performance
Develop and manage PPC strategies aligned with client goals and US market trends
Execute and optimize campaigns across Google Ads, LinkedIn, and Meta platforms (Facebook and Instagram)
Conduct regular performance analysis, keyword research, and audience-targeting refinement
Prepare detailed campaign performance reports with insights and optimization recommendations




Collaborate with account managers and design teams to create high-performing ad creatives and landing pages
Track and manage budgets effectively, ensuring ROI and conversion objectives are met
Stay updated with US digital marketing trends, platform updates, and compliance standards

What You Bring

Must-Have

3+ years of experience managing PPC campaigns for the US market (healthcare)
Proven track record of optimizing ad spend and achieving measurable ROI
Proficiency with Google Ads, Google Analytics, Bing Ads, Meta Ads Manager, and other major platforms
Solid analytical skills with experience in performance reporting and data visualization (Google Sheets, Looker Studio / Data Studio, or similar tools)
Excellent communication and client-facing skills

Preferred

Google Ads certification

Why Join Neolytix

US Healthcare Focus

Run paid campaigns for a specialised, high-value US healthcare audience.Full-Funnel Ownership

Own strategy, execution, and optimization end to end across Google, Meta, an

📌 PPC Specialist (Gurugram)
🏢 Neolytix
📍 Gurugram