Job Description:
DCF Level: L30
About the Role
We are seeking a highly analytical and business-focused Senior Experimentation Analytics Consultant to support the evolution of our experimentation and customer analytics ecosystem.
This role is primarily focused on understanding customer behavior, analyzing experimentation outcomes, and delivering actionable business insights that drive product and customer experience decisions. The ideal candidate will possess robust expertise in experimentation analytics, clickstream analysis, customer journey analytics, and statistical analysis, while also having sufficient technical proficiency in GCP, BigQuery, and Dataform to independently access, prepare, and analyze large-scale datasets.
This position emphasizes the ability to answer critical business questions such as:
- Why did an experiment succeed or fail?
- What customer behaviors influenced the outcome?
- What was the true business impact of a feature rollout?
- Did seasonality, customer migration, or cannibalization affect the results?




- What actions should the business take based on the findings?

The successful candidate will serve as a trusted analytics partner to Product, Experimentation, Business, and Technology teams by translating complex data into clear business recommendations.
Key Responsibilities
1. Experimentation Analytics & Business Impact Assessment
- Lead analysis of A/B tests, multivariate tests, and feature rollout experiments.
- Evaluate experiment outcomes against predefined business objectives and success metrics.
- Identify and explain the key drivers behind experiment performance.
- Assess impact across conversion, revenue, engagement, retention, customer experience, and operational metrics.
- Translate analytical findings into actionable recommendations for product and business stakeholders.
- Partner with experimentation teams to develop measurement strategies and success criteria.
- Build repeatable frameworks for experiment performance evaluati

📌 Senior Data Engineer (Pune)
🏢 dentsu
📍 Pune