Every brand has a story

The difference is that some stories get ignored, while others build businesses.

At WayMaker Business Consultancy, we believe strategy begins long before the first campaign goes live. It begins with understanding people, identifying opportunities, and crafting messages that make brands impossible to ignore.

That's why we're looking for a Content Strategist with 2–2.5 years of experience.

Not someone who simply writes.

We're looking for someone who can connect business goals with customer psychology and transform that understanding into content people genuinely want to read, watch, save and share.

If you naturally observe brands, question why certain campaigns succeed, notice the smallest details in communication, and think about messaging beyond words, this role is for you.

What You'll Own

As a Content Strategist, you'll be responsible for defining how brands communicate across every customer touchpoint.

Your responsibilities will include:

Brand Strategy & Messaging

• Build brand positioning and messaging frameworks.





• Define and maintain brand voice across platforms.

• Develop communication strategies for businesses across different industries.

• Translate complex products and services into explicit, compelling narratives.

• Create campaign concepts from insight to execution.

Content Planning

• Develop monthly and quarterly content strategies.

• Build content pillars, campaign themes, and editorial calendars.

• Identify opportunities through audience research, market trends and competitor analysis.

• Plan integrated campaigns across digital channels.

Strategic Copywriting

• LinkedIn thought leadership content.

• High-converting website copy.

• Landing pages and service pages.

• Meta, Google, and LinkedIn ad copy.

• Social media posts, captions and campaign messaging.

• Long-form SEO blogs and pillar content.

• Short-form educational and storytelling content.

• Email & WhatsApp marketing campaigns.

• Video scripts fo

📌 Content Strategist and Writer (Secunderabad)
🏢 WAYMAKER BUSINESS CONSULTANTS
📍 Secunderabad