Responsibilities

Achievement of sales revenue & volume (Carton Sales), coverage numbers, availability numbers & Placement target (Towns & Outlets).

Appointment of channel partners in gap area in Metro & above 10 lacs Population towns & replacement of inactive distributors/ dealers, Appointment of Channel Partners till Tier 5 towns in all districts pertains to area,( Prepare Coverage Plan for each BDM/ABM area district wise, Town wise above 50k Population) adding of new outlets, placement in all A+/A/B class outlets, ensure Visibility & strong relationship with all A+,A class outlets. Ensure all Metro, Tier 1-2-2 towns growing and Polycab wire available in all A+/A/B/C class outlets.

Implementation of Expert influencer program, monitor monthly performance of electrician, retailers & dealers (registration, Point accumulation and points redemption), ensure every month performance improve in each BDM/ RDM area

Ensure Team follow all Sales Processes (Travel Plan, PJP, Daily, Weekly Monthly reports, Collage,



Productive Call, per day value sales, range selling, open recent outlets as per plan submitted, open new towns, prepare review format and action on action plan given in reviews meetings.

Monitor teams daily secondary & work on secondary improve in each BDM/RDM/ABM area, range selling performance measurement, Implementation of Sales Force tool (FAA, DMS, P Connect, Bandhan tool)

Appoint right manpower in vacant area, retain high performing manpower and remove non-performing manpower (BDM/RDM), train BDM/RDM/ABM on basics of sales and wire product training, recognize top performing team

members, do daily, weekly, monthly & quarterly review, recognize high performing team members.

Rate & rank RDM/BDM performance among region team members and acknowledge Consistent high performing team members.

📌 Regional Sales Manager (Mumbai)
🏢 POLYCAB
📍 Mumbai