Roles and Responsibilities
- Develop digital marketing strategies to increase brand awareness and drive website traffic.
- Create engaging content for social media platforms, including Facebook, Instagram, LinkedIn, and YouTube.
- Manage online advertising campaigns across various channels (Facebook Ads Manager, Google AdWords).
- Analyze campaign performance using tools like Google Analytics and provide regular reports to stakeholders.
- Collaborate with cross-functional teams to ensure consistency in branding across all touchpoints.