Job Description

Sales Achievement:
- Achieving weekly / monthly sales target year after year
- Make sure maximum MRs & FLM falls under achievement of 100%+ category month on month
- Forecasting of Business w.r.t. growth / Achievement / Products movements month on month
- Focus on profits and business growth in the region.
- Focus on increase in the PCPM of the entire region year after year
- Execute mitigation plan for the identified root-cause & to achieve set targets.
- Ensure no product expires at retailer & stockiest.
- Keep abreast on competitors activities and recommend any necessary tactical plans.

Customer delight (Highly satisfied customers):
- Create way forward for Potential Customer Identification & Selection for promotion
- Maintain Potential Customer Coverage with right duration, frequency and Brand/therapy/company promotion Strategy execution
- Make sure the team follow customer feedback process and create highly satisfied customers month on month
- Create pool of company loyal Customers
- Make sure all team members should focus on retail availability,



which involves proper RCPA, checking and demonstrating the process to ensure every prescription is honoured
- Vacant Territory Management w.r.t. Customer Delight

PROCESS:
- Conduct weekly sales review of FLMs & fortnightly with MRs for tracking, analysing & planning w.r.t. Doctor conversions, Brand Per Doctor, Doctor Per Brand and Local Activities (if any)
- Regional brand wise strategy formulations. Sales data analysis and forecasting w.r.t Sales Achievement & growth
- Development of subordinates with the help of JFCR feedback w.r.t. Identification of learning needs
- Weekly Monitoring Core Missed Doctors FLM wise and execution of visiting at first prospect.
- Work on Bottom 10% territories and make territories potential for the Business

Compliance:
- All FLMs / MRs submit Daily Call Report on time.
- 100% SFA compliance in all aspect
- Fortnightly Monitoring of all the deviations related visit

📌 Regional Business Manager (Nagpur)
🏢 Panacea Biotec
📍 Nagpur