The B2B Sales Executive/Manager Trading is responsible for identifying, engaging, and converting potential business clients such as EPC companies, solar installers, dealers, and institutions into long-term customers for FSPL’s solar product range.
The role involves managing the complete sales cycle—from lead generation to order closure, payment follow-ups, and coordination for dispatch—while ensuring strong CRM discipline and customer relationship management. The position plays a key role in strengthening FSPL’s presence as a premium solar trading brand across India.
Key Responsibilities
1. Lead Generation & Client Outreach
Identify and approach new B2B clients including EPC companies, installers, and institutions
Conduct regular field visits to generate inquiries and build a robust pipeline
2. Conversion & Order Booking
Understand customer requirements and recommend suitable solar products
Convert inquiries into confirmed orders with effective negotiation and follow-ups
3. Revenue Achievement
Achieve monthly and quarterly sales targets
Drive consistent growth in revenue and client base
4. CRM Usage & Discipline
Maintain accurate and real-time updates of leads, orders, and client interactions in CRM
Ensure proper documentation and tracking of sales activities
5. Client Relationship & Retention
Build and maintain strong, long-term relationships with clients
Increase repeat business and average order value
6. Coordination with Warehouse & Dispatch
Coordinate with warehouse and purchase teams for product availability