Job Description
We are looking for Salesforce Data Cloud Engineer (5–6 Years Experience) Industry: Retail / Omnichannel Commerce Role Type: Client Delivery | Implementation + Configuration
Role Overview: We are seeking a Salesforce Data Cloud Engineer to deliver Customer 360 capabilities enabling omnichannel personalization and customer journey orchestration using Salesforce Data Cloud. This is a hands-on delivery role combining platform configuration, identity resolution engineering, audience creation, and activation to operationalize real-time customer engagement across channels.
Key Responsibilities
- Data Cloud Implementation & Configuration: Configure Data Cloud data streams, ingestion pipelines, and data mappings.
- Implement Data Model Objects (DMOs) and harmonized customer schemas. Integrate customer data across CRM, ecommerce, marketing, loyalty, POS, and digital channels.
- Configure calculated insights and behavioral attributes supporting personalization.
Identity Resolution Engineering Configure and optimize identity resolution rulesets.
- Define and tune match & merge rules across multiple identifiers. Apply identity resolution filters, reconciliation logic, and survivorship rules.
- Monitor profile unification quality and resolve duplication or over-merging issues.
- Audience Creation & Data Activation: Build reusable audience segments using filters, behavioral signals, and calculated insights.
- Enable activation of audiences into marketing, personalization, and engagement platforms.
- Support real-time and batch activation use cases.
- Omnichannel Personalization & Journey Enablement: Enable unified customer profiles powering cross-channel personalization.
- Support event-driven engagement and lifecycle journey orchestration. Translate customer journey requirements into executable Data Cloud audiences and triggers.
- Collaborate with marketing and CX teams to operationalize personalization strategies. Client D
📌 Sales Force Data Cloud Engineer (Kochi)
🏢 L7Commerce
📍 Kochi
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