Looking for an experienced and driven Business Manager (International Brands) to lead key global brand/s in the Maternity & Baby care category. This role will be the single-point owner for the brand/s in India, responsible for driving sales growth, building brand equity, and acting as the primary liaison with the international brand principals.
The ideal candidate will combine robust commercial acumen with hands-on brand-building experience and excellent cross-functional coordination skills.
Please read the key responsibilities carefully and apply only if you can fulfil the criteria.
Key Responsibilities
Execution of Brand Strategy
- Own the execution of brand strategy for the India market in alignment with global brand guidelines.
- Develop annual brand plans, including sales forecasts, marketing calendars, and launch plans.
Sales & Business Performance
- Own and deliver agreed sales, revenue, and profitability targets for the brand.
- Pitch the Brand / products to new and potential business partners and open doors for new business relationships for the sales team
- Work closely with the sales team to drive distribution, channel performance, and key account growth.
Reporting & Analytics
- Work with MIS team for finalizing forecasts and Purchase Orders.
- Monitor brand performance using sales data, market share, and campaign metrics.
- Prepare regular performance reports and presentations for internal management and global partners.
Marketing & Communication
- Work with Sales team to plan and execute ATL, BTL activations and trade marketing initiatives.
- Drive demand generation among young mothers through relevant, insight-led campaigns.
- Track marketing spends and ROI to ensure effective budget utilization.
- Analyse market trends, competition, and consumer insights to identify growth opportunities.
Desired Candidate Profile
Experience & Skills
- 4–8 years of experience in brand management or business development roles. Prior experience in baby care, per
📌 Bussiness Development Manager (New Delhi)
🏢 Anish
📍 New Delhi
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