Company Description
Zoro Tech Pvt Ltd is a technology company focused on AI-driven solutions, next-generation software, and digital innovation. The organization turns ideas into intelligent products and services that help clients grow and modernize their digital presence. By combining advanced engineering with strategic thinking, Zoro Tech aims to deliver measurable impact through its solutions. The company is committed to building strong brands and digital experiences that stand out in competitive markets. Team members contribute to a culture of innovation, collaboration, and continuous learning.
Role Description
The Search Engine Optimization Specialist is a full-time, in office role based in Kanyakumari district. This role is responsible for planning and executing SEO strategies to improve organic search visibility, website traffic, and lead generation for Zoro Tech and its clients. Day-to-day activities include conducting keyword research, performing technical and content-focused SEO audits, optimizing on-page elements such as meta tags, headings, and internal links,
and monitoring performance through web analytics tools. The specialist will also manage link-building initiatives, collaborate with content and development teams to implement SEO best practices, and prepare regular performance reports and insights. The role requires proactive monitoring of search engine trends and algorithm changes to maintain and enhance ranking performance.
Qualifications
- Candidates should possess strong keyword research skills and experience using SEO tools to identify search opportunities.
- Candidates should possess the ability to perform comprehensive SEO audits, including technical, content, and structural assessments.
- Candidates should possess skills in link building and off-page SEO, with a focus on ethical, high-quality backlink strategies.
- Candidates should possess proficiency in web analytics, including tracking, reporting, and interpreting SEO performance metrics.