Title: D2C Manager

Location: Mumbai (Lower Parel)

Experience: 5–7 Years

Employment Type: Full-Time

About the role:

We are looking for an experienced, commercially driven D2C & E-commerce Manager to lead and scale Ace Blend's direct-to-consumer business. The role owns the complete online business—from revenue growth and P&L; management to Shopify, CRM, marketplaces, website optimization, customer experience, and e-commerce operations. The ideal candidate should have hands-on experience building and scaling high-growth D2C brands within the wellness, nutrition, FMCG, beauty, or lifestyle space.

Key responsibilities:

Business Ownership

· Own the D2C P&L;, revenue, profitability, budgets, forecasting, and business planning.

· Develop growth strategies aligned with business objectives and commercial targets.

· Present weekly and monthly business reviews with actionable recommendations.

Shopify & Website Management

· Own the Shopify store end-to-end including merchandising, collections, pricing, promotions, subscriptions, and integrations.

· Optimize website UX/UI,



page speed, mobile experience, and overall customer journey.

· Coordinate with developers and designers for enhancements and recent feature rollouts.

Website Conversion & CRO

· Drive conversion rate optimization through A/B testing, landing page optimization, checkout improvements, and data analysis.

· Improve Average Order Value (AOV) using bundles, subscriptions, upselling, and cross-selling.

CRM & Customer Lifecycle

· Own customer retention across Email, SMS, WhatsApp, loyalty, referrals, and lifecycle automation.

· Increase Repeat Purchase Rate and Customer Lifetime Value (LTV) while reducing churn.

E-commerce Operations

· Collaborate with Operations, Warehouse, Finance, and Customer Support to ensure seamless order fulfilment, returns, refunds, and inventory planning.

· Continuously improve customer experience and operational efficiency.

Performance Marketing

· Partner with Performance

📌 C Manager (Mumbai)
🏢 Ace Blend
📍 Mumbai