Job Title: Digital Marketing Expert (Equity-Based)
Company:
HiWox

Location:
Remote (India) / Hybrid

Commitment:
Part time (20–25 Hours/Week) | Founding Team | Equity-Based

About HiWox
HiWox is building a
technology-driven healthcare and wellness ecosystem
that integrates the
9 dimensions of wellness
into one intelligent platform.

Our mission is to make preventive healthcare personalized, accessible, measurable, and data-driven by combining
AI, healthcare expertise, behavioral science, wearable technologies, and digital health solutions
.

We are building an ecosystem that connects users with doctors, nutritionists, psychologists, physiotherapists, fitness experts, hospitals, gyms, laboratories, and corporates while delivering personalized wellness journeys through intelligent technology.

As a
Digital Marketing Expert
, you will build and scale HiWox's digital growth engine, customer acquisition systems, and brand visibility while working directly with the founding team.

Key Responsibilities




- Develop and execute end-to-end digital marketing strategies across Meta, Google, LinkedIn, YouTube, Instagram, WhatsApp, SEO, email marketing, and other digital channels.
- Build customer acquisition funnels for the HiWox mobile application, wellness programs, gym partnerships, healthcare consultations, B2B offerings, and subscription services.
- Plan and execute content marketing, founder branding, performance marketing, webinars, podcasts, healthcare awareness campaigns, influencer collaborations, and community-building initiatives.
- Track campaign performance using analytics dashboards, A/B testing, attribution models, CAC, LTV, ROAS, customer engagement, and retention metrics to continuously optimize marketing performance.
- Collaborate with product, AI, healthcare, branding, content, and business teams to support product launches, pilot programs, and GTM execution.
- Build automated lead generation and nurturing systems using CRM platforms, WhatsApp automation, emai

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