- Develop and implement effective marketing strategies to increase store traffic and sales
- Plan and execute promotional campaigns, seasonal offers, and in-store events
- Manage digital marketing activities including social media, email campaigns, and online promotions
- Analyze market trends, customer behavior, and competitor activities
- Coordinate with vendors, agencies, and internal teams for campaign execution
- Monitor and report on marketing performance (ROI, footfall, conversions, etc.)
- Ensure consistent brand messaging across all marketing channels
- Handle visual merchandising coordination in alignment with marketing campaigns
- Manage marketing budgets efficiently
- Manage and grow brand presence on platforms like Instagram, Facebook, and Google
- Run online promotions, offers, and seasonal campaigns to drive store visits and sales
- Monitor online engagement, leads, and conversion metrics
- Coordinate content creation including posts, banners, and promotional creatives