Area Sales Manager (ASM) in Distribution Sales vertical is responsible for sales of various SBI Card products in an assigned geography under one of the specified channels, through a large team of 50-120 NFTEs spread across geography on the defined POS and other distribution points or based at call centers on a tele sales process. The team comprises Relationship Executives (RE), Tele Sales Agents, Relationship Managers (RMs/TLs), Unit Managers and Back end team. This role of an ASM has the most enriched JD for any front line sales manager profile in the industry, owing to the scale of operatons and comprehensiveness, as supported by the role description mentioned below.
Role Accountability
1. Lead a team of NFTEs on PSA payroll comprimising of RMs, TL, RE operations resources
2. Effective coordination with WE function for right quality hiring, training of NFTE as per requirement, Placement of people as per skill sets/requirement of the distribution point
Compliant management of PSA sites as per the Internal Audit guidelines of the organization
3.
Manage open market distribution points along with cobrand tie-ups and ensure cost viable delivery
4. Stay abreast with competition moves and align sourcing stratgies, opening of recent distribution points in accordance
5. Ensure spread of field staff across the geography being managed in line with expansion of retail footprint and new customer acqusition
6. Manage DSA/LG channel partners and scale them for a cost viable, profitable journey of both organization the vendor
7. Drive right sourcing mix in both field and tele setups focusing on new to business customer acqusition for maximised spends, growth
8. Encourage increase of digital enablers example EKYC, VKYC, Perfois platforms for a better customer experience and smooth processing of the application
9. Diligent controls in application processing at backend shop to ensure high conversion rates for maximised output
10. Manage application processing TAT across