13 Aug
|
Siemens
|
Gurugram
LETS TALK ABOUT YOU
Your profile
- You have completed a degree in marketing, business administration, industrial engineering, electrical engineering or a comparable field; a combination of technical and commercial education is a strong plus
- Several years of professional experience in product or portfolio marketing in the energy automation, grid automation or a related B2B technology environment
- Good understanding of the power transmission and distribution market, its customer segments (utilities, industry, infrastructure) and buying behaviors
- Familiarity with energy automation portfolio elements such as SCADA/EMS/DMS, substation automation, protection, communication and cyber security solutions
- Proven experience in developing value propositions, positioning, messaging and launch plans for technical products and solutions
- Hands-on experience with marketing collateral creation (presentations, brochures, web content, videos), campaign execution and event management (trade fairs, webinars, customer days)
- Experience with digital marketing tools,
CRM systems and marketing analytics; ability to measure and report on campaign effectiveness
- Robust storytelling, copywriting and presentation skills; ability to translate complex technical topics into clear customer benefits
- Self-driven, well-organized team player with strong cross-functional collaboration skills
- You have fluent English skills and you are experienced in working in intercultural teams; German language proficiency is a plus
Your responsibilities
- Act as the bridge between R&D;, product management and customers: continuously sense customer voices and market signals and feed them back into portfolio strategy, roadmaps and marketing priorities
- Establish and run structured voice-of-customer mechanisms (customer interviews, advisory boards, feedback loops from pilots and events) and translate insights into positioning, messaging and portfolio recommendations
- Shape and execute the portfolio marke
📌 Portfolio Marketing Specialist Energy Automation (Gurugram)
🏢 Siemens
📍 Gurugram