Company: Novo Nordisk Global Business Services (GBS)
Are you ready to shape the future of pharma marketing automation? Step into a pivotal role where you will lead the transformation of our marketing ecosystem from Salesforce Marketing Cloud to Salesforce Agentforce – and put AI-driven customer engagement at the heart of how we reach healthcare professionals around the world.
Your new role
As Lead Product Owner, you will drive the development, maintenance and strategic transformation of our Pharma Marketing Automation platform. You will own the vision, roadmap and execution strategy for migrating from legacy Salesforce Marketing Cloud (SFMC) to Salesforce Agentforce Marketing Automation – ensuring seamless migration, continuous delivery and maximum value realisation. Working with Marketing, Sales, Customer Success, Engineering, Data and external partners, you will deliver next-generation capabilities that enhance customer engagement, operational efficiency and business growth.
Day-to-day your tasks will include:
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Translating high-level business requirements into clear, prioritised user stories, defining acceptance criteria and refining backlog details with the development team
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Collaborating with the Product Management team and stakeholders to define and prioritise the product backlog and align on future vision and goals
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Overseeing data mapping, migration planning and integration design across CRM, Marketing, Analytics and Customer Data Platforms, partnering with data teams to strengthen reporting, attribution and marketing intelligence
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Identifying opportunities to leverage Agentforce capabilities – including AI-driven personalisation, workflow automation and advanced segmentation – and adopting an automation/AI-first approach where appropriate
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Leading cross-team enablement, training programmes, documentation and best practices to drive robust adoption of Agentforce tools and workflows
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Representing Enterprise IT as the te
📌 Lead Product Owner (Bengaluru)
🏢 Novo Nordisk
📍 Bengaluru
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