Assistant Manager – On-Platform Storefront Merchandising

About the Role

We're looking for a sharp, detail-oriented Senior Executive to join our
On-Platform Discovery surfaces team. This is a hands-on role at the
intersection of content, data and user experience — you'll be responsible for
making sure the right content finds the right viewer, every single day. If you
love digging into catalogs, thinking in themes and obsessing over how people
discover what to watch next, this role is for you.

What You'll Do

Content Curation & Tray Management

* Build and manage thematic content collections — by mood, genre, era,
language, cast and occasion — to populate recommendation trays across the
platform

* Ideate and pitch new tray concepts based on trends, tentpole moments and
catalog opportunities

* Place and track tray requests with product and tech teams ensuring timely
go-live and accurate execution

* Partner closely with Content/Studio teams, Marketing, Product, and Design to
ensure brand compliance, creative alignment, and seamless execution of
promotional campaigns.





* Build discovery frameworks for Kids, women’s profile, setting up of Bhojpuri
catalogue, deeper engagement in regional catalogue for Bengali, Marathi.

* Core focus on catalogue marketing aligned with cultural and topical events to
boost catalogue consumption

Experience

* 2 to 4 years of experience in digital merchandising, content programming, or
digital marketing.

* Prior experience in OTT/Streaming platforms, E-commerce, or Gaming is highly
preferred.

* Strong sense of content — you know your genres, you follow trends, and you
have a natural instinct for what audiences want to watch

* Comfort with metadata and content management systems

* Explicit written communication — you'll be writing briefs, placing requests, and
coordinating across teams regularly

* Familiarity with analytics tools or willingness to get hands-on with data
(Excel/Sheets proficiency at minimum)

* Bonus: experience workin

📌 Assistant Manager (Mumbai)
🏢 JioStar
📍 Mumbai