JOB DESCRIPTION

Purpose of the role

To deliver the collection and analysis of research into customer needs,
experiences and interactions, to support the creation of beautiful, practical, and
innovative experiences and communications for our 20m UK customers. To put the
Customer Voice at the heart of everything we do.

Accountabilities

* Delivery of end to end research programmes which are highly synergistic with
other research and analytics activities conducted by the business including
Design/UX Research, Colleague research, quantitative research and CX
tracking.
* Collaboration with various departments including Design, Product, Channel,
Marketing, Transformation and Technology, to brainstorm innovative design
concepts, ensuring that research findings are integrated into all stages of
the innovation cycle.
* Development and testing of prototypes, mock-ups, or value propositions to
support the analysis of concept development and usability feedback from
customers and internal stakeholders.
* Monitoring of emerging technologies, industry trends, design best practices,




societal changes, and economic trends that may impact the Customer landscape
and influence Barclays strategic decisions.
* Utilisation of data analytics tools to extract insights from market
research, customer surveys, and feedback sessions to identify new
opportunities and understand evolving customer needs.
* Management of all risk relating to the Insight process, (and in particular
Data Privacy risk) including identification of potential risks, development
of strategies to mitigate those risks, and maintenance of alignment with
Chief Controls Office and Data Privacy Compliance.
* Management of all Research programmes, including oversight of colleagues and
their performance, implementation of departmental goals and objectives,
oversight of department efficiency and effectiveness.

Analyst Expectations

* To perform prescribed activities in a timely manner and to a high standard
consistently driving co

📌 Customer Research and Insights Practitioner (Gurugram)
🏢 Barclays
📍 Gurugram