Performance Marketing-Manager (Bengaluru)

Performance Marketing-Manager (Bengaluru)

13 Aug
|
BrightChamps
|
Bengaluru

13 Aug

BrightChamps

Bengaluru

Company Description
BrightCHAMPS is a rapid-growing edtech company focused on bridging the gap between traditional education and the real-world skills children need to succeed. The platform offers expert-designed courses in Coding, Financial Literacy, Math, Robotics, AI, Communication, and more, empowering the next generation of leaders. Founded by educator and entrepreneur Ravi Bhushan, BrightCHAMPS has expanded to over 30 countries and delivers more than 200,000 live classes monthly. Backed by $63M in funding and valued at $650M, the company has received multiple “Startup of the Year” and “CEO of the Year” recognitions. BrightCHAMPS fosters a collaborative, impact-driven culture and aims to become the world’s most trusted education platform, making transformative learning accessible to every child.

Role Description
The Google Ads Specialist will manage and optimize performance marketing campaigns to drive user acquisition and engagement for BrightCHAMPS. This full-time, on-site role in Bengaluru involves planning, executing, and monitoring Google Ads campaigns across Search,



Display, Video, and App formats. The specialist will conduct keyword research, set up ad groups, write and test ad copy, manage bidding strategies, and track campaign performance against key metrics. In collaboration with marketing, product, and analytics teams, the role includes analyzing data, generating reports, and recommending improvements to maximize ROI and achieve growth targets. The specialist will also stay updated on Google Ads best practices and industry trends to continuously enhance campaign effectiveness.

Qualifications
- Strong experience with Google Ads campaign setup, optimization, and reporting, including Search, Display, and Video formats.
- Proficiency in performance marketing concepts such as CPC, CPA, ROAS, conversion tracking, and attribution.
- Ability to conduct detailed keyword research, audience segmentation, and competitive analysis.
- Skilled in writing clear, pe

📌 Performance Marketing-Manager (Bengaluru)
🏢 BrightChamps
📍 Bengaluru

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