13 Aug
|
UNIPIN PHILIPPINES
|
Gurugram
13 Aug
UNIPIN PHILIPPINES
Gurugram
Position Overview:
We are seeking a results-driven Social Media Executive to own the execution and performance of UniPin's social media activities across India and MENA markets. This is a core operational role that bridges content strategy with performance metrics—balancing creative execution, community engagement, and data-driven optimization.
The ideal candidate brings 2–5 years of hands-on experience in social media marketing within the gaming industry. You'll manage day-to-day campaign execution, content calendars, community engagement, agency partnerships, and paid social campaigns—working autonomously on execution while coordinating with leadership on strategy.
Critical requirement: Deep understanding of gaming culture, gaming communities, and gaming audience behavior. This role is not an administrative calendar job—you'll own the performance of campaigns, make real-time optimizations.
Key Responsibilities:
1. Social Media Content & Calendar Management
· Calendar Creation & Planning:
Develop and maintain weekly/monthly social media content calendars for India and MENA markets across Instagram, Facebook, YouTube, Snapchat, Telegram, and WhatsApp.
· Platform-Specific Content: Create, adapt, and publish engaging content tailored to each platform (Reels, Stories, static posts, Shorts, vertical video) with deep understanding of algorithm prioritization and audience behavior on each channel.
· Publishing & Scheduling: Execute daily/weekly publishing across all platforms using Meta Business Suite, YouTube Studio, and scheduling tools; manage story updates, broadcast communications, and time-zone optimization for India vs. MENA audiences.
· Content Coordination: Brief creative agencies and internal content teams; manage end-to-end workflows from concept through delivery; track revisions, approvals, and ensure quality before publication.
· Regional Nuance: Adapt messaging and creative for India cultural moments, gaming trends, and MENA market dynamics; unders
📌 Social Media Executive (Gurugram)
🏢 UNIPIN PHILIPPINES
📍 Gurugram