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Job Description

Full Title: Programmatic Marketing Specialist - DSP, CTV & Digital Media Buying

Location: India (Hybrid working)

Experience: 5 to 8 Years

Reporting To: Digital Marketing Manager

About the Role

We are looking for an experienced Programmatic & Digital Media Buyer to lead the planning, execution, optimization and reporting of programmatic advertising campaigns across global markets. This role will be responsible for driving awareness and consideration, as well as enabling store visits and eCommerce performance through programmatic display, video, CTV, OTT, native and digital audio channels.



This will be a role spanning multiple markets in multiple sizes, so global experience or experience adapting strategies to differing markets and budgets would be a requirement.

The ideal candidate will have hands-on experience managing campaigns through DSPs such as DV360 and other leading programmatic platforms, with solid expertise in audience strategy, media planning, campaign optimization, measurement and attribution.

This role will work closely with performance marketing, analytics, creative and regional marketing teams to deliver measurable business outcomes.

Key Responsibilities

Programmatic Media Planning & Strategy
- Develop and execute programmatic media strategies aligned with brand and business objectives.
- Build audience-first media plans across display, video, native, audio, mobile, OTT and Connected TV (CTV).
- Identify opportunities to expand reach, improve efficiency and drive incremental business impact.
- Plan fu

📌 Programattic Marketing Specialist (Haryana)
🏢 Diamant Fahrradwerke
📍 Haryana