*Overall Job Objective (Purpose):*

*Role:* Front line seller, Executioner of the company and distributor plans, Trainer of the merchandiser

Responsibility: DSE is responsible for selling volume, achieving RPS distribution and merchandising, and building goodwill in the distributor’s market.

REQUIREMENTS:

· Education: Graduate in any discipline (Engineers not preferred)

· Experience: 6 months – 1 year (FMCG background preferred)

· Language: English & local language fluency required

· Communication skills: Robust verbal and interpersonal skills

· Background: White-collar, lower middle-class (needy) profile preferred

· Age: Below 28 years

· Salary: ₹15,000 CTC + TA + incentives (₹2,000–₹12,000)

· Location – Purnia, Gopalganj & Motihari

RESPONSIBILITIES:

· Sales and Distribution

· Achieve assigned sales volume and distribution targets within the designated area.

· Ensure effective product placement and availability in all relevant outlets.

· Manage and expand product visibility through proper shelving and display execution.

· Planning and Execution





· Develop and implement strategic sales plans to meet or exceed sales and productivity goals.

· Execute market coverage plans efficiently to reach all assigned stores and territories.

· Continuously monitor market trends, customer needs, and competitor activities to adjust plans accordingly.

· Optimize route and store visit frequency to maximize sales impact while minimising costs.

· Performance and Productivity

· Meet daily, weekly, and monthly sales and productivity targets.

· Conduct effective sales calls and meetings to drive performance and engagement.

· Identify opportunities to increase sales and improve market penetration.

· Reporting and Analysis

· Accurately record in-store performance data and provide timely sales and financial reports.

· Track competitive activities, pricing, and promotions and recommend responsive actions.

· Analyze results to identify strengths, weaknesses, and areas

📌 Distributor Sales Executive (Purnia)
🏢 Kalawati Enterprises
📍 Purnia