Roles and Responsibilities
- Conduct keyword research, analysis, and optimization for search engine rankings (SEO).
- Create engaging blog content, manage social media platforms, and run PPC campaigns on Google AdWords.
- Develop and execute digital marketing strategies to drive lead generation and website traffic growth.
- Manage WordPress websites, generate leads through landing pages, and analyze campaign performance using MS Office tools like Excel and PowerPoint.
- Collaborate with cross-functional teams to ensure seamless execution of digital marketing initiatives.