Job Description – Field Marketing Executive Position
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Field Marketing Executive
Department: Marketing & Business Development
Reporting To: Marketing Manager / Head – Marketing & Business Development
Location: Mind & Brain Hospital
Employment Type: Full-Time
Working Hours
- Monday to Saturday
- 10:00 AM to 7:00 PM
- One weekly off (Sunday)
Job Summary
The Field Marketing Executive is responsible for promoting the hospital's healthcare services, generating referrals, developing relationships with healthcare professionals and corporate organizations, and increasing patient footfall through strategic field marketing activities. The role requires regular field visits, excellent communication skills, and the ability to build long-term professional relationships.
Key ResponsibilitiesBusiness Development
- Promote the hospital's services to referring doctors, clinics, hospitals, NGOs, educational institutions, corporate organizations, and community groups.
- Develop and maintain solid referral networks.
- Identify new business opportunities and referral sources.
- Generate leads to increase OPD and IPD patient referrals.
Field Marketing Activities
- Conduct daily field visits according to the assigned territory.
- Organize awareness campaigns, health talks, camps, and promotional activities.
- Distribute brochures, marketing materials, and service information.
- Represent the hospital at community events, exhibitions, and conferences.
Relationship Management
- Build and maintain professional relationships with healthcare providers and referral partners.
- Conduct regular follow-up visits with existing clients.
- Ensure high levels of customer satisfaction and service excellence.
Reporting & Documentation
- Submit daily visit reports, weekly activity reports, and monthly performance reports.
- Maintain records of meetings, referrals, and business opportunities.
- Update CRM or reporting systems accurately.
Coordination
- Coordinate with c
📌 Field Marketing Executive (Bengaluru)
🏢 Mind and Brain Hospital
📍 Bengaluru
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