Please read the below carefully and do not apply if you do no have experience in working with raffle/sweepstakes/trade promotion companies.
About Us:
We're an Australian company running email and SMS marketing for raffle and promotional campaigns. Our email program is high-frequency, deadline-driven, and relies heavily on urgency, segmentation, and automated flows to drive entries before close dates.
What You'll Do:
Build and manage Klaviyo flows: welcome series, entry confirmations, deadline reminders, cart/entry abandonment, post-draw win/lose sequences, re-engagement
Plan and execute a promotional email calendar (multiple campaigns per week, often time-sensitive)
Segment audiences based on entry behavior, purchase history, and engagement
Write and/or coordinate copy for urgency-driven campaigns (following provided templates and legal/compliance guidelines — we'll supply the compliance rules)
Monitor deliverability, open rates, click rates,
and list health
Run A/B tests on subject lines, send times, and flow structure
Report weekly on campaign performance
Must Have:
2+ years hands-on Klaviyo experience (not just "familiar with" — actually built flows independently)
Strong English (written) — our audience is Australian, tone matters
Experience with high-frequency campaign calendars (subscription, loyalty, or ecommerce flash-sale environments are all relevant)
Comfortable with quick pace and tight deadlines — our campaigns are date-driven and don't move
Must Have:
Experience with loyalty programs, subscription boxes, or ticket/entry-based businesses
Copywriting skills for urgency/scarcity-driven campaigns