Job Opening: Content Creator and Strategist

Location: Mumbai (Work from Office)
Working Days: Monday to Saturday
Working Hours: 10:30 AM – 7:30 PM
Paid Leaves: 4 paid leaves per month

About the Role

We are looking for an all-rounder Content Creator and Strategist who understands Instagram deeply and can identify what makes content perform.

This role is heavily focused on content research, ideation, strategy, and scriptwriting. You will study what is currently working across different industries, understand the structure and psychology behind successful content, and adapt those insights into original content ideas for clients.

You will also be expected to use AI tools effectively for content research, ideation, scripting, creative development, and improving workflows. Strong prompt-writing skills and the ability to guide AI tools toward useful, original, brand-specific outputs will be an significant part of the role.

You will be involved throughout the content process,



from researching trends and writing scripts to supervising shoots and ensuring the final edit is executed correctly.

Key ResponsibilitiesContent Research and Trend Analysis
- Research Instagram reels, creators, influencers, brands, podcasts, and trending content formats.
- Study content across multiple industries.
- Identify emerging trends, strong hooks, storytelling styles, editing patterns, and viral content structures.
- Understand why content performs instead of simply copying ideas.
- Maintain organized content references.
- Use AI tools to speed up research and identify creative opportunities.

Content Strategy & Ideation
- Develop monthly reel ideas for multiple clients.
- Align ideas with audience, brand voice, and business goals.
- Decide suitable content formats such as reels, carousels, stories, static posts, and advertisements.
- Contribute to overall content strategy.
- Create original and repeatable content formats.
- Balance educational, entertaining, authority-building, and conver

📌 Content Creator and Strategist (Mumbai)
🏢 MentorBeep
📍 Mumbai