Business Planning and Forecasting Analyst - E-commerce
Purpose & Overall Relevance for the Organization:
- Driving business planning and forecasting analytics at adidas e-commerce, responsible for planning and delivering business targets.
- Based on internal and external data sources, manage the adoption of forecast models, data capabilities, and insights that help adidas better understand the consumer, expand reach, increase customer engagement, and advocacy.

Key Responsibilities:
- Business Performance Forecasting:
- Own and drive the overall EM e-com Business Performance Reporting (Sales, KPIs) and the EM e-com Forecasting practice (Forecast Review, Forecast Accuracy).
- Identify Demand gaps, risks, and uplift and provide visibility and actionable advice to stakeholders to ensure targets are achieved.
- Manage and advise stakeholders to adopt and adhere to the agreed forecast and demand management approach and follow-up actions.
- Ensure tools and systems daily routines activities, refresh, updates, and scheduling.
- Support deep-dives, ad-hoc analysis,



and contextual dashboards with relevant platforms and channels.
- Develop and maintain a strong stakeholder network with a high level of trust that facilitates actionability of insights.
- Advise stakeholders to define goals, select appropriate KPIs, monitor performance, and derive trends and opportunities.
- Build a strong internal and external network, informing the adidas Digital community on the latest trends and technological advances.
- Maintain quality, set positive development practices, and define standards that keep the focus on the right things.
- Enable and Support Products Analytics, working side by side in symbiosis with the EM e-com Buying and Trading function.
- Create new trading capabilities for the business and align with cross-functional stakeholders to implement and enhance the framework for order and article level profitability that will serve as the foundation for marketing campaign and range e

📌 Mgr Planning (Gurugram)
🏢 Adidas
📍 Gurugram