This role is responsible for being the voice of the brand on social media. The tasks include responding to user queries/complaints, engaging with the brand fans, writing creative content for social media, and monitoring & tagging online conversations.
Mandatory Skills
- Online Reputation Management
- Operational Risk Management
- Orm Executive
- Social Media
- SEO
Location: Frankfinn Aviation Head Office, Sector 18, Gurugram, Haryana, India
Roles & Responsibilities
- Involves tracking conversations around the brand and managing social media escalations
- Promptly respond to negative comments, and feedback, redressing complaints within specified turn-around time thus making the user journey with the brand worthwhile.
- Connect, converse, and engage with the target audience on digital platforms across, on behalf of the brand
- Understand search engine behavior, social media, forums, blogs, ratings, and reviews, etc
- Write Creative Content for social media platforms & portals like Quora & website.
- Research online to find out all the negative keywords associated with a brand or individual and publish positive content that can then neutralize the effect of the former.
- Continuously monitoring/tracking the reputation of the brand on various outlets, e.g. social media, search engines, blogs & social communities, consumer forums, etc.
- Coordinate/create monthly performance review report and recommendations
- Strategizing & posting content on social media
- Updated with social media trends.
Skills
- Solid written and verbal communication skills
- Proficient in English & content writing
- Analytical bend of mind
- Good knowledge of Social Media platforms & interest in content creation
- Must be self-driven and creative
- Hands on experience on social analytics and social listening tools
- Content development and management expertise is required
- Keen learner