Key Responsibilities
- Store Event Management: Plan, coordinate, and execute all in-store events and activations, from conceptualization to post-event analysis. Tasks will include budgeting, logistics, vendor coordination, staffing, and ROI evaluation.
- Influencer Marketing: Identify, engage, and build relationships with relevant influencers; coordinate their store visits and campaign participation. Develop and execute content collaborations that align with the brands target audience.
- GMB & Local Listings: Manage and regularly update Google My Business profiles and other local listings to ensure accurate information, event promotions, and enhanced brand discoverability.
- Designer Interactions: Liaise with designers for store launches, trunk shows,



and team-oriented events; facilitate designer meet-and-greets and special brand activations.
- Cross-Department Coordination: Work with merchandising, operations, and creative teams to ensure all event and marketing collateral is on-brand and aligned with store objectives.
- Customer Engagement: Interact with store customers during events, gather feedback, and maintain high standards of customer service and hospitality.
- Performance Analysis: Track and analyze event data, influencer campaign KPIs, and provide insights and recommendations for future initiatives.

📌 Store Marketing (Mumbai)
🏢 Purple Style Labs
📍 Mumbai