Job Title: Lead Generation Specialist

Location: Gurugram (Work From Office)

Experience: 810 Years

Employment Type: Full-Time

Budget - 12 LPA

About the Role ; We are looking for an experienced and result-oriented Lead Generation Specialist to join our business development team. The ideal candidate will have extensive experience in generating high quality B2B leads for IT Services, Digital Transformation, Cloud, AI/ML, SaaS, and Staff Augmentation services. The candidate should be proficient in identifying decision-makers, executing outbound campaigns, managing CRM pipelines, and supporting the sales team with qualified opportunities.

Key Responsibilities:
- Generate qualified B2B leads through outbound prospecting via LinkedIn, email campaigns, cold calling, and other digital channels.

• Identify and research target companies, decision-makers, and buying committees across various industries.

• Build and maintain a healthy sales pipeline by consistently sourcing new business opportunities.

• Develop targeted prospect lists using tools like LinkedIn Sales Navigator, Apollo.io,



ZoomInfo, Lusha, and other lead databases. • Execute personalized email outreach and multi-touch campaigns to engage prospective clients.

• Qualify inbound and outbound leads based on business requirements and sales readiness.
- Schedule meetings and demos between qualified prospects and the Business Development/Sales team.
- Maintain accurate records of prospects, interactions, and opportunities in CRM systems such as HubSpot, Salesforce, or Zoho CRM.
- Collaborate closely with Marketing and Sales teams to improve campaign effectiveness and lead conversion.

• Analyze campaign performance and optimize outreach strategies to improve response rates and conversions.

• Stay updated with market trends, competitor offerings, and emerging technologies to identify current business opportunities.

• Prepare weekly and monthly reports on lead generation metrics, pipeline growth, and conversion perf

📌 Lead Generation Specialist (Gurugram)
🏢 Topd Alliance
📍 Gurugram