Key Responsibility

Key Responsibilities Content Planning Ideation Develop creative content ideas aligned with the organizations marketing and branding objectives. Research industry trends, competitor content, and emerging social media formats to create engaging campaigns. Participate in brainstorming sessions to generate cutting-edge content concepts. Prepare content plans and shooting schedules based on marketing requirements. Photography Videography Capture high-quality photos and videos using mobile devices. Shoot promotional videos, educational content, testimonials, behind-the-scenes footage, event coverage, and campus life. Ensure proper lighting, framing, composition, and audio quality during shoots. Coordinate with internal teams and talents to execute planned shoots efficiently. Video Editing Post Production Edit engaging short-form videos for Instagram Reels, YouTube Shorts, Facebook, and other social media platforms. Add transitions, motion graphics, subtitles, sound effects, and background music to enhance viewer engagement.



Optimize content for different digital platforms while maintaining brand consistency. Deliver edited content within defined timelines. Social Media Content Creation Create visually appealing and trend-driven content that increases audience engagement. Adapt trending formats, audio, and challenges into brand-relevant content. Produce content suitable for advertisements, campaigns, product launches, and promotional activities. Maintain a consistent visual identity across all digital platforms. Brand Management Ensure all visual content adheres to brand guidelines. Support marketing campaigns through creative visual storytelling. Collaborate with designers, marketing executives, and academic teams to create impactful promotional content. Content Performance Monitor the performance of published content. Analyze engagement metrics and identify opportunities for content improvement. Recommend new content strategies based on audience insight

📌 Associate - Visual Content (Kozhikode)
🏢 Xylem Learning App
📍 Kozhikode