We seek a Product Marketing Manager to lead our outbound marketing activities. You'll be responsible for presenting our products in ways that will strengthen our brand and boost sales.
Your goal will be to develop and implement the most profitable plans to position and promote our products.
Responsibilities:
- Study and understand company products
- Translate technical details into benefits for the user
- Follow and analyze market trends to position products
- Demonstrate the product to various stakeholders (internal and external)
- Own data sheets and product collateral.
- Develop product marketing strategies (pricing, advertising, product launching)
- Craft compelling messages across marketing channels (landing pages, ad campaigns)
- Work with various teams (design, content, acquisition, product, sales) to implement strategies
- Test marketing product features, releases and ad copy
- Evaluate projects using relevant KPIs and feedback from existing and prospective customers
Requirement and Skills:
- Working experience in data related company. Our products are data-intensive, and experience in; ETL, Data Reconciliation, and Data Warehousing is mandatory.
- Proven experience as a Product Marketing Manager or similar role
- Experience in market analysis
- Familiar with product marketing tactics (e.g., integrated marketing campaigns)
- Working knowledge of web analytics tools (Google Analytics, WebTrends)
- Excellent communication skills
- A keen eye for detail
- Creativity
- Analytical mind and solid quantitative and qualitative skills
- MBA Degree
- Computers Background.
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.