Job Title: Senior Associate – Creative Content & copywriter

Location: Bangalore | Experience: 1–3 years

About
Deconstruct
:
Deconstruct is a science-backed skincare brand focused on transparent, effective formulations. Built for today's informed consumers, we simplify skincare with ingredient-led products and honest communication.

Role Overview:
We're looking for a sharp, versatile Senior Associate to drive content and copywriting across performance marketing, influencer campaigns, and social media. You will write scripts, ad copy, and CRM content that convert, while ensuring every piece of content stays true to brand voice and quality standards.

Key Responsibilities:

Performance & Influencer Content
- Write and optimize performance marketing scripts for influencer-led campaigns, focusing on hook retention, CTR, and engagement
- Support end-to-end creative development for influencer collaborations — scripts, visual briefs, and shot references for creators
- Use performance insights and creative testing to refine hooks and formats, driving continuous optimization





Copywriting & Content Production
- Create conversion-focused copy for static ads, performance ads, Meta ad creatives, carousels, and CRM communication
- Write reel scripts, WhatsApp journey copies, and customer communication across touchpoints
- Craft copy for marketplaces, catalogues, A+ content, and PDPs

Quality & Consistency
- Perform content quality checks (QC) to ensure accuracy, consistency, and brand alignment
- Maintain a consistent brand voice across all channels and formats
- Refine tone, structure, and readability before final delivery

Cross-functional Collaboration
- Collaborate with design, marketing, and cross-functional teams to develop and execute campaigns
- Coordinate with photography, editing, and production teams to meet timelines
- Research brand tonality, competitors, and target audiences to craft relevant messaging

What You Own:
- Copy quality and consistency across ad, social

📌 Creative Copywriter (Bangalore Metropolitan Area)
🏢 Deconstruct
📍 Bangalore Metropolitan Area