Key Responsibilities
- Own and manage end-to-end Facebook Ads campaigns.
Plan campaign strategy, audience targeting, budget allocation, execution, and optimisation.
- Drive high-quality lead generation while maximizing campaign performance and ROI.
- Analyze campaign performance, generate insights, and optimize campaigns based on data.
- Manage Google Ads campaigns as an additional responsibility.
- Coordinate with the creative team to develop high-performing ad creatives and copies.
What We're Looking For
- 2–3 years of hands-on experience in Performance Marketing.
- Robust expertise in Facebook Ads is mandatory.
- Proven experience managing end-to-end Facebook Ads campaigns independently.
- Working knowledge of Google Ads, Google Analytics, and Google Tag Manager.
- Strong analytical and problem-solving skills.