Senior Digital Marketing SME Executive (Coimbatore)

Senior Digital Marketing SME Executive (Coimbatore)

13 Aug
|
Zigsaw
|
Coimbatore

13 Aug

Zigsaw

Coimbatore

Senior Digital Marketing SME Executive

Years of Experience
: 10 - 12 Yrs

Budget:
20 LPA

Location - Coimbatore

Positive communication skills (English)

Work Mode:
Work From Office (Coimbatore)

Education Qualification Required
: Bachelor’s degree in Business Administration or related

field

Relevant Years of Experience in the required role
: 8 - 10 years in digital marketing, with at least 5 years in a senior client delivery or account management role

Job Description:
The Senior SME Executive owns outcomes for the client engagement not just tasks. This is the most senior, highest-accountability role in the marketing delivery pod, sitting at the intersection of client relationship management and offshore team leadership.

The role leads a cross-functional team of four specialists, manages the client relationship through structured reporting and approvals, and maintains strategic alignment with the company’s Capability Manager throughout.

This is a client-facing services role best suited to candidates with senior agency or managed-services leadership experience.





Roles, Responsibilities and Duties / Tasks and duties that define the role:

STRATEGY & PROGRAMME OVERSIGHT
- Own the traffic recovery programme plan end-to-end, ensuring all three phases deliver on time and on target.
- Translate the programme strategy into weekly sprint plans with clear task ownership across the team.
- Identify risks, dependencies, and blockers early and manage them before they impact delivery.
- Maintain alignment between the company's Capability Manager and the client on scope, progress, and strategic direction.
- Coordinate with the client’s paid media partner on programme deliverables, ensuring no gaps between organic and paid workstreams.

CLIENT RELATIONSHIP MANAGEMENT
- Serve as the primary day-to-day point of contact for the client stakeholder team.
- Prepare and present structured weekly performance reports covering organic traffic, GSC metrics, MQLs, paid performance, and conte

📌 Senior Digital Marketing SME Executive (Coimbatore)
🏢 Zigsaw
📍 Coimbatore

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