Selected Intern's Day-to-day Responsibilities Include
- Track Instagram trends, trending audio, Reel formats, hooks, memes, and emerging content styles.
- Ideate engaging content concepts for Instagram.
- Write sharp, quirky, and platform-relevant captions, scripts, hooks, and post copy.
- Coordinate with designers, video editors, influencers, and internal/external teams for content execution.
- Create explicit briefs for static posts, Reels, stories, and campaign creatives.
- Manage content calendars, posting schedules, campaign timelines, and approval trackers.
- Support the team during content shoots, product launches, and brand campaigns.
- Publish and schedule content across social media platforms.
- Monitor comments, audience reactions, competitor activity,



and relevant cultural trends.
- Track key metrics such as reach, engagement, views, shares, saves, and follower growth.
- Prepare regular performance reports and suggest improvements based on content insights.
- Follow up with stakeholders to ensure projects and content deliverables are completed on time.

About Company: Pilgrim (Heavenly Secrets Private Limited) is a D2C skincare and haircare startup founded by two IIT & IIM alumni. We're series B funded by Fireside Ventures, Vertex, and NSFO among other investors.

📌 Social Media Marketing Internship in Mumbai
🏢 Pilgrim
📍 Mumbai