1. Sales & Business Development
- Achieve monthly and annual sales targets (volume and value)
- Drive billing from booked orders and ensure consistent secondary movement
- Identify current business opportunities across dealers, fabricators and projects
2. Channel Management
- Appoint and develop dealers in the assigned territory
- Strengthen dealer ROI through range selling and market activation
- Ensure healthy inventory and liquidation at dealer level
3. Fabricator Engagement (Critical Role Area)
- Build strong relationships with key fabricators (80% business driver)
- Ensure brand preference through regular visits, product education and service support
- Track ongoing sites and influence brand selection during execution stage
- Develop relationships with architects, consultants and institutional clients
- Ensure brand specifications in projects
- Support conversion from specification to final order
5. Market Intelligence
- Track competitor activities, pricing and schemes
- Provide regular feedback on market trends and customer requirements
6. Collections & Discipline
- Ensure adherence to credit norms and timely collections
- Maintain healthy outstanding and debtor days
7. Execution Excellence
- Ensure proper implementation of company schemes and policies
- Maintain reporting discipline (daily activity, pipeline, market updates)
📌 Area Sales Executive (Surat)
🏢 Aludecor Lamination
📍 Surat
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