Job Requirements
About the Role
The
Senior Sales Manager – Household
is a strategic leadership role within the
Branch Banking
function of
Retail Banking
. This role is responsible for managing and scaling the retail branch banking business across the assigned region. The incumbent will drive the acquisition of Household/ Savings customers, expand the branch footprint, increase product penetration, and ensure the delivery of high-quality customer service. The role also carries P&L; accountability and contributes to the broader objectives of the branch banking channel.

Key Responsibilities
Primary Responsibilities
- Lead and mentor a team of branch officers across the assigned command area of branches.
- Identify and acquire potential customers for asset products, generating fee-based revenue.
- Monitor daily sales calls to ensure adherence to the acquisition process and adequate market coverage.
- Drive activation of household/ savings clients and ensure achievement of float targets.
- Impart and refresh product knowledge among team members to maintain up-to-date awareness.




- Ensure timely resolution of customer queries and service requests.
- Maintain optimal staffing levels for the household/ savings account acquisition team across the region.
- Manage customer-centric operations and ensure high levels of customer satisfaction by meeting service quality standards.
- Evaluate growth strategies based on competitor analysis and feedback from various channels.
- Recommend process improvements to enhance service efficiency and quality across the branch network.
- Monitor execution of business plans and ensure alignment with defined growth targets.

Secondary Responsibilities
- Support cross-functional collaboration to enhance customer experience and business outcomes.
- Contribute to strategic initiatives and central programs aimed at driving regional performance.

What We Are Looking For
Education
- Bachelor’s degree in any discipline.
- Postgraduate qualifications (e.

📌 Senior Sales Manager (Hyderabad)
🏢 IDFC FIRST Bank
📍 Hyderabad