Dot and Beyond is a Product Design and Engineering Studio that helps startups, scale-ups, and enterprises build exceptional digital products.
From UX and product design to SaaS platforms, enterprise applications, web development, and AI-driven solutions, we partner with businesses to solve complex challenges through thoughtful design and scalable technology.
As we continue to grow, we're looking for a
Performance Marketing Specialist
who can build a predictable lead generation engine and help us acquire high-quality B2B clients globally.
This is a role for someone who loves growth, understands agency business models, and knows how to turn marketing into measurable business outcomes.
Your Mission
Your primary responsibility is straightforward.
- Generate qualified business opportunities for Dot and Beyond.
- Not vanity metrics.
- Not impressions.
- Not traffic for the sake of traffic.
We're looking for someone who understands how to attract decision-makers, optimise every stage of the funnel, and consistently deliver leads that convert into long-term clients.
What You'll Own
You will take complete ownership of our digital acquisition strategy across multiple channels.
This includes:
- Planning and executing lead generation campaigns across Google Ads, LinkedIn Ads, Meta Ads, and other relevant platforms.
- Building and optimising marketing funnels that generate qualified B2B leads.
- Managing campaign budgets with a strong focus on return on investment.
- Working closely with our design and development teams to improve landing pages and conversion rates.
- Setting up and maintaining analytics, conversion tracking, attribution models, and reporting dashboards.
- Running continuous A/B tests across audiences, creatives, messaging, and landing pages.
- Identifying new growth opportunities through experimentation and market rese